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26 May 2017

The future’s bright for Lotus

A glimmer of hope in East Anglia.


MALAYSIAN car firm Proton Holdings, have been struggling for some time now. But their future has been secured after a takeover by the Geely Group this week. Which in turn, should be great news for Lotus Cars – who are owned by Proton.

Proton have been struggling due to a major decline in sales. Consequently, this has meant Lotus has been starved from investment into research, development, and with limited resources into making new and exciting sports and performance cars. Meaning funds were drying up for the Norfolk-based company.

With the hands-off treatment of Volvo – along with millions invested into the Swedish marque, and let them do what they do best. In return, they have enjoyed a successful renaissance under Geely. If there is anything to go by given how things have panned out for Volvo. There should be plenty of cause of optimism for Lotus.

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